M

Mautic replaces 73 paid apps

One open-source tool, 73 subscriptions it can stand in for. Each pairing below is curated and verified by hand, with the honest catch spelled out. No votes, no pay-to-list.

Mautic $0→replaces $3,110/mo★ 10k · active aug 2026self-host, real ops📈 seo & marketing
the facts, verified

licenseGPL-3.0

runsyour server

setupnot verified by us yet — check the repo README

facts verified 2026-08-29

what it lets you cancel
AccuRankerYES$224/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all AccuRanker alternatives →
SemrushYES$139/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Semrush alternatives →
ClearscopeNOT REALLY$129/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Clearscope alternatives →
SE RankingYES$129/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all SE Ranking alternatives →
Gojiberry AIKINDA$99/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Gojiberry AI alternatives →
InstapageYES$99/mo

Landing pages, forms, dynamic content, analytics and real split tests for free; in return, you operate a marketing database.

the verdict →all Instapage alternatives →
ProfoundKINDA$99/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Profound alternatives →
RankhogKINDA$99/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Rankhog alternatives →
Surfer SEOKINDA$99/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Surfer SEO alternatives →
UnbounceYES$99/mo

A focused landing-page stack with forms, analytics and user-controlled A/B tests; you operate every moving part.

the verdict →all Unbounce alternatives →
NightwatchYES$91.12/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Nightwatch alternatives →
WooRankYES$89.99/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all WooRank alternatives →
Reply.ioYES$89/mo

A campaign engine with reply, bounce and unsubscribe handling; one provider is easy, multichannel sales engagement is not.

the verdict →all Reply.io alternatives →
BrandGEOKINDA$79/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all BrandGEO alternatives →
LemlistYES$69/mo

A campaign engine with reply, bounce and unsubscribe handling; personalized images and outreach theatre are gone.

the verdict →all Lemlist alternatives →
SerpstatYES$69/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Serpstat alternatives →
ApolloYES$59/mo

Import your own list, send a timed SMTP campaign, branch on replies and suppress bounces; enormous machinery for a small sequence.

the verdict →all Apollo alternatives →
RankwiseKINDA$59/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Rankwise alternatives →
AmICitedKINDA$57.73/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all AmICited alternatives →
SeobilityYES$57.55/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Seobility alternatives →
LLM PulseKINDA$56.52/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all LLM Pulse alternatives →
CueScoutKINDA$49/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all CueScout alternatives →
FraseKINDA$49/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Frase alternatives →
HunterYES$49/mo

Contacts, notes and a small SMTP campaign fit; it will not discover email addresses for you.

the verdict →all Hunter alternatives →
LeadpagesYES$49/mo

Landing pages, embedded forms and email campaigns in one open-source stack; setup is considerably less leaden than maintenance.

the verdict →all Leadpages alternatives →
LoopsYES$49/mo

A complete lifecycle automation engine with no contact ceiling; simplicity left the building.

the verdict →all Loops alternatives →
MangoolsYES$49/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Mangools alternatives →
Moz ProYES$49/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Moz Pro alternatives →
OmentirKINDA$49/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Omentir alternatives →
InstantlyYES$47/mo

A campaign engine with reply, bounce and unsubscribe handling; inbox fleets, warm-up and deliverability theatre are gone.

the verdict →all Instantly alternatives →
PageOptimizer ProKINDA$40/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all PageOptimizer Pro alternatives →
DripYES$39/mo

Tracks behavior and fires campaigns from events; modern ecommerce niceties require integration work.

the verdict →all Drip alternatives →
SmartleadYES$39/mo

A campaign engine with reply, bounce and unsubscribe handling; mailbox rotation and warm-up are deliberately absent.

the verdict →all Smartlead alternatives →
Snov.ioNOT REALLY$39/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Snov.io alternatives →
SpyFuNOT REALLY$39/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all SpyFu alternatives →
VerifiedDRKINDA$39/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all VerifiedDR alternatives →
SaleshandyYES$36/mo

A campaign engine with reply, bounce and unsubscribe handling; conservative limits are yours to configure.

the verdict →all Saleshandy alternatives →
AhrefsKINDA$29/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Ahrefs alternatives →
LandingiYES$29/mo

Pages, forms, campaigns and A/B tests without licence fees; database and email operations replace the subscription.

the verdict →all Landingi alternatives →
MarketMasterKINDA$29/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all MarketMaster alternatives →
OutFriendYES$29/mo

Runs the campaign, the throttling and the stop-on-reply. Writing in your voice is not in the box, and neither is a light afternoon of setup.

the verdict →all OutFriend alternatives →
WoodpeckerYES$29/mo

A campaign engine with reply, bounce and unsubscribe handling; careful volume limits are yours to enforce.

the verdict →all Woodpecker alternatives →
KeysearchYES$24/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Keysearch alternatives →
Screaming Frog SEO SpiderKINDA$23.55/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Screaming Frog SEO Spider alternatives →
NeuronWriterKINDA$23/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all NeuronWriter alternatives →
ReplyGainKINDA$22/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all ReplyGain alternatives →
WaalaxyYES$21.95/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Waalaxy alternatives →
MailchimpYES$20/mo

The heavyweight open-source replacement for segmentation and automation; it also replaces ease with operations.

the catchMautic offers more control but gives up Mailchimp's managed deliverability, upgrades, templates, integrations, and low-maintenance operation.

the verdict →all Mailchimp alternatives →
AppGrowKitKINDA$19/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all AppGrowKit alternatives →
SkribraKINDA$19/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Skribra alternatives →
SitebulbKINDA$18/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Sitebulb alternatives →
ActiveCampaignYES$15/mo

The full automation engine with no contact tax; it replaces the SaaS bill with serious server maintenance.

the catchMautic can match deep automation, but the user must operate the application, database, cron, upgrades, backups, mail transport, and deliverability stack.

the verdict →all ActiveCampaign alternatives →
Dux-SoupKINDA$14.99/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Dux-Soup alternatives →
UmsoYES$14/mo

Landing pages, forms and analytics without limits; clean startup simplicity is replaced by a marketing control room.

the verdict →all Umso alternatives →
Yoast SEO PremiumKINDA$9.9/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Yoast SEO Premium alternatives →
Rank Math PROKINDA$9.22/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Rank Math PRO alternatives →
100 QuestionsKINDA$9/mo

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all 100 Questions alternatives →
AIOSEOKINDAusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all AIOSEO alternatives →
BentoYESusage-based

Behavior tracking, segments and campaigns with years of battle scars; operating it is also a campaign.

the verdict →all Bento alternatives →
ClayNOT REALLYusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Clay alternatives →
ContentKingKINDAusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all ContentKing alternatives →
Hive CPQKINDAusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Hive CPQ alternatives →
Keyword ChefNOT REALLYusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Keyword Chef alternatives →
LowFruitsNOT REALLYusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all LowFruits alternatives →
LumarKINDAusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Lumar alternatives →
Mailcoach CloudYESusage-based

Campaigns, automations, transactional sends and analytics without contact pricing; the stack is anything but lightweight.

the verdict →all Mailcoach Cloud alternatives →
MarketMuseNOT REALLYusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all MarketMuse alternatives →
OncrawlKINDAusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Oncrawl alternatives →
SendFoxYESusage-based

Broadcasts and automations with no contact cap; the server stack is wildly less simple.

the verdict →all SendFox alternatives →
SISTRIXNOT REALLYusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all SISTRIX alternatives →
SubSignalNOT REALLYusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all SubSignal alternatives →
Swipe PagesYESusage-based

Responsive pages, forms, campaign analytics and A/B testing; self-hosting is the least mobile-friendly part.

the verdict →all Swipe Pages alternatives →
UbersuggestYESusage-based

Full marketing automation: segments, drip campaigns, lead scoring, landing pages. Heavy PHP stack, but it replaces a very expensive tool.

the verdict →all Ubersuggest alternatives →

last updated 2026-08-29 · up to $37,320/yr replaced · no votes, no pay-to-list

Every verdict page above lists what you lose when you switch, so you can decide with open eyes.all open-source alternatives →